Meet
Lauren Loveless
Creating The Loveless Collective
When searching for our dream outfit, a lot of said outfits were just that... dreams. After years of dreaming, it was time to turn them into something tangible (and wearable). When creating the collective's name, there was simply no debate. With a wedding approaching, Lauren was losing her once loathed (but now beloved) last name, and she couldn't part with it quite yet. "Loveless" is a reminder that it's okay to stand out, to be different, and to pave your own path in both fashion and in life.
"If you can't find it, create it"
The Loveless Collective was founded by
Lauren Loveless,
a Carolina-native now living in Charleston, South Carolina that has always had a love for eccentricity and boldness - especially when it came to her closet. Lauren always dreamed of sharing that love with the world, and therefore,
The Loveless Collective was born.
